Proving Our Results-driven Approach
Proving Our Results-driven Approach
Design that defines who you are, and how people remember you.
At Codiea, we build brand systems that make your company instantly recognisable and reliably consistent. From logo design and colour systems to reusable UI components and a developer-ready brand book, we create the visual rules that keep your brand clear across web, mobile, and print. Our approach is strategic, tested, and production-ready, built in Figma, Storybook, and Adobe Illustrator for seamless handoff.
We start with research about the audience, competitors, and positioning, so your identity communicates the right message from day one.
Colour palettes, typography, spacing rules, and responsive logo variants are documented so every touchpoint looks and feels like you.
Component libraries and tokens in Figma and Storybook speed design and development, reducing rework and ambiguity.
Assets and guidelines tested across web, mobile, and print ensure your brand performs consistently at any scale.
Brand identity is a system that improves growth power. Codiea’s Brand Guidelines & Identity Design service delivers a single source of truth: a brand book and component library that designers and engineers actually use. We workshop brand voice and visual strategy, craft logo families and responsive marks, establish type and colour hierarchies, and build Figma component libraries linked to Storybook for dev handoff.
Every element is accessibility-checked and tested for clarity, contrast, and scalability so your brand remains consistent across channels and teams. Deliverables typically include: Brand strategy brief and positioning notes, Primary and secondary logos (responsive variants), Colour system, typography, iconography, and imagery rules, Figma component library + tokens, Storybook integration or developer spec for implementation, Full brand book (PDF + online reference).
Codiea delivers a complete visual and strategic system built for real-world use. You’ll receive a brand book, logo families with responsive variants, typography rules, color systems, iconography, imagery guidelines, and voice direction. We also built a usable design system in Figma with tokens and a developer-ready Storybook handoff.
We define success metrics before design starts. Consistency scores and reduced design errors lead to faster handoff and improved usability. After delivery, Codiea helps track these performance metrics so you can see how your identity impacts brand recognition, conversion, and team efficiency.
Most brand guideline projects take 8 to 12 weeks, depending on the scope, number of logo variants, UI components, and review cycles. Our process includes research, strategy workshops, visual exploration, system development, documentation, and developer handoff.
We design systems. Along with a documented brand identity, we create reusable design components, scalable tokens, and Storybook specs that reduce redesign, development ambiguity, and rollout inconsistencies. Your brand becomes ready to scale across teams and platforms, not just look good on paper.
Yes. Codiea offers onboarding sessions, documentation walkthroughs, and optional system governance support. We train design, marketing, and developer teams to use assets correctly, request new components, and maintain version control so your brand stays consistent as it grows.
We’re happy to answer any questions you may have and help you
determine which of our services best fit your needs.
